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If you’re not tracking your links, you’re probably leaving tons of money on the table, spending more than you can afford, and struggling to keep up with dozens of online marketing campaigns. Enter your user name and password and you should be connected, test the connection and you are all set to go. Many URL-shortener services offer the option to track how many clicks each link gets.

You can also get a general overview of both open and click statistics from the Campaigns page in your account. If you set Use Google Analytics? to “Yes”, then all links will add special utm parameters that will allow you to identify traffic coming from emails in Google Analytics.

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See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js).