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STEP 2: Create Tags for Tracking Individual Links You can create tags to track lots of different link clicks: – Email addresses – PDF and file downloads – Social media profiles – All external links, or – Just the most *important* external links – Important calls to action (ex: “Register Now”) – Etc., etc…. Redirect parameters, however, always supercede any other setup. For example, let’s say that you have a page on your blog where you sell an ebook. This is key to search engine optimization as it ensures that search engine spiders won't think the shortener URL is the "real" URL to the page. All of these things should be clearly stipulated for tags you will be setting up: There are a variety of approaches you can take to naming tags, categories, labels, firing rules, and more.
Tracking links in Google Analytics using UTM Source Google Analytics has this amazing feature called custom campaigns. It is reserved for campaigns using paid keywords.
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Other Helpful Macros If you have sites that you frequently link out to or have partnerships with, you might want to roll up the click events by domain name. This can be added to existing JavaScript files or in a script block as long as it’s loaded somewhere within the HTML body (ideally, just before the closing tag). jQuery (or your alternative) must be loaded first although the Google Analytics tracking code can appear anywhere on the page. /* Track outbound links in Google Analytics */ (function($) { "use strict"; // current page host var baseURI = window.location.host; // click event on body $("body").on("click", function(e) { // abandon if link already aborted or analytics is not available if (e.isDefaultPrevented() || typeof ga !== "function") return; // abandon if no active link or link within domain var link = $(e.target).closest("a"); if (link.length != 1 || baseURI == link[0].host) return; // cancel event and record outbound link e.preventDefault(); var href = link[0].href; ga('send', { 'hitType': 'event', 'eventCategory': 'outbound', 'eventAction': 'link', 'eventLabel': href, 'hitCallback': loadPage }); // redirect after one second if recording takes too long setTimeout(loadPage, 1000); // redirect to outbound page function loadPage() { document.location = href; } }); })(jQuery); // pass another library here if required The event is recorded with the category name ‘outbound’, action name ‘link’ and the value set to the URL of the outbound page. For those who read their emails in a browser (like Yahoo Mail, Gmail, etc.), they would still need to have HTML turned on for it to work, and even then, the email client may restrict whether any scripts embedded in the email can execute. You’d be able to see anytime someone who got your direct mail package in the mail, actually went to your website. Inside the Text component, add a hyperlink pointing to the following address: Switch to Preview mode and click the link. The call made will look like this when viewed with DigitalPulse Debugger: Notice the URL does not contain the Query string (?p=this) Include the URL parameter In the framework, expand the Link Tracking Configuration area and select Leave Query String. WordPress links have the structure they do, which is longer, because they’re meant to be permanent and portable. (And of course friendly to search engines.) Even if you weren’t using WordPress, the links contain no arbitrary IDs or other platform-specific implementation cruft so they should be trivial to serve from any system, even if you don’t use WordPress in the future.
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Click the “Shorten” or “Tiny!” button to shrink the size of the URL. Part 2 - Setting up Google Analytics to track revenue on Eventbrite You’ve got through the difficult part, now this is the relatively easy bit. Affiliate Marketing with Your Link Tracker Our link tracker software works perfectly for affiliates too! Was your Google Analytics account set up after the campaign went out? Upgrade my links by putting my name in a custom domain and sharing with friends, family and on social media. Check the Enable OneLink box - the custom URL changes to OneLink Note The link is automatically multi-platform enabled.
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This should not contain information already in the campaign name or medium fields. If you go to that website, there is an edit box near the top of the page where you can paste in a longer URL for a web page, such as , and then click on the Shorten button. After you click on “Edit” you can change your slug to match whatever keywords (2-5 words are best) you are focusing on in the post. AdFly: Another interesting shortener is AdFly, because it allows you to monetize on your URL shortener. Path to executable: C:\windows\System32\svchost.exe -k LocalSystemNetworkRestricted Startup type: Automatic Does my computer need the Distributed Link Tracking Client (TrkWks) service? How do you view your shortened links in HootSuite? It's also important to note that some countries only allow registrations on what's call the third level — .co.uk for example. With Twitter, you just have to be as simple and short as possible. The feedback you provide will help us show you more relevant content in the future. View Click Results in Report Overview The report Overview gives you a broad summary of how well a campaign performed.
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