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In this example we have used Twitter. utm_medium parameter is used to describe what kind of medium we have used, in this example we have used a Tweet. utm_campaign parameter to define a campaign name, slogan, promo code, etc. utm_term parameter is used to identify paid search keywords. utm_content You could be using a variety of content types in a campaign, this element allows you to differentiate among them. And if I was using Twitter.com to Tweet as I sometimes do, then I wouldn’t use one, I’d just let Twitter shorten it. Bag.gy is a standard link shortener, too, with password protected link options if you want them.

The custom tracking link page enables converting a regular custom tracking link to OneLink™. We need to be careful and ensure tracking never stops user navigation even on failure. The Google Analytics campaign title combines the MailChimp campaign title with the date to make it easy to search for in your Analytics dashboard. Set Different Titles for Emails in a Series All emails in an automation series will have the same title in your Google Analytics account unless you set a separate title for each. Clicked Number of recipients who clicked any tracked link. If you notice a difference in how links perform against each other, you may decide to change how your emails are laid out, or you may start to pay more attention to which pictures or phrases you use.

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How To Shorten A Long URL

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